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About Burning Reels
Rapper 50 Cent will unveil a casino version of an underground New York street dice game at this year’s G2E, held at the Venetian Expo in Las Vegas from Sept. 29–Oct. 1, 2026.
The Queens-born mogul (real name: Curtis Jackson) has partnered with U.K.-based gaming manufacturer TCSJOHNHUXLEY to develop 50 Cent Headcrack, a licensed casino table game built on the mechanics of Cee-lo.
50 Cent previewed the project on Instagram on Sept. 17, 2026, framing the venture as the long-overdue legitimization of a game that always played by its own rules.
What is Burning Reels?
A great betting app should feel fast and stable, even on modest phones and slow networks. Nobody wants a crash or a lag right when a match is about to start.
Look for an app that offers live or in-play betting if you enjoy reacting to the game as it unfolds. Live odds update constantly and give you a completely different betting experience.
A clean, simple layout matters more than flashy design. Menus should be easy to navigate, and placing a bet should take only a few taps from the home screen.
About Burning Reels
Peter Kesitilwe, CEO of the AiA, added: “SmartSoft already has significant exposure to African markets, and we look forward to working with their team on issues ranging from B2B licensing and market access to responsible gaming, channelisation and sustainable regulation.”
The AiA said this was the latest example of its objective of bringing industry stakeholders into “constructive dialogue” as Africa’s gambling market develops.
“Our aim is to create an environment in which regulators, operators and suppliers can engage constructively on the opportunities and challenges facing the industry across the continent,” Kesitilwe stated.
